Launch video and social video content for adidas Women Statement Collection.
The collection centres around three key looks designed for different types of workout, from Yoga to HIIT.
ROLE
Motion Design development,
Animated Typography development
AGENCY
Clubhouse Studios
SONG
Dua Lipa - Begging
I was approached to create a series of connecting collages for the launch of adidas women's sneaker Arkyn.
The collages were used for the official launch of the shoe on @adidasoriginals global Instagram page, as well as on adidas local markets and brand ambassadors channels.
Each post featured a creator from 6 different cities: London, Shanghai, Los Angeles, Paris, Tokyo and New York.
ROLE
Collage artist
CLIENT
adidas
AGENCY
Annex88
To celebrate KFC 50th Anniversary, we asked the online community what they would do for the chance to win #50YearsOfKFC. At the end of the campaign 4 winners were chosen to carry-out their suggestions.
Fans could submit their ideas through Twitter and Facebook, and the best entries were rewarded with a personalised video and a free meal. This content was also used on DOOH screens across the country.
ROLE
Art direction, design
AGENCY
BBH
RESULTS
• 23k+ fan entries
• 20M+ people reached
• Organic Twitter trend during the first 24h
• 17k+ new Facebook Fans
• 7k+ new Twitter Followers
I was approached to create a series of three collages for the Spotify Co.Lab zine.
Each collage is a portrait of the artist, showing how they have built recognisable worlds and brands through their wider visual universe.
ROLE
Collage artist
CLIENT
Spotify
AGENCY
Imprint Projects
I worked with the Head of Art at Hometown London on a re-design of their brand, involving the website, a new credits book, collateral stationery and a set of GIFs featuring the logo.
The new identity is based on randomized patterns and subtle colour blocks; I chose to replicate this structure and look using the patterns as pacing elements throughout the book, alongside a clean layout to let the focus be drawn to the work.
ROLE
Art direction, design
AGENCY
Hometown London
Music video for Twiceful Mind's track "Inertia"
ROLE
Co-direction, Art Direction, 2D animation
3D ANIMATION
Andrea Stragapede - straga.tv
MUSIC
Twiceful Mind - twicefulmind.com
To drive F&F’s fashion credibility whilst showcasing the range, we set up a real time catwalk to respond to the online community's fashion dilemmas, submitted via Twitter.
With the help of Fashion Editors Angela Buttolph and Anna Foster we delivered real-time content to the fashion community, using bespoke Vines and photography.
Three editions of the campaign were produced: Summer SOS, Autumn SOS and Party SOS.
Scroll to bottom for behind the scenes video.
ROLE
Creative lead, art direction, photography
AGENCY
We Are Social
Social Buzz Awards 2014
• Best Retail/E-Commerce Social Media Strategy/Campaign
Brand Republic Digital Awards 2015
• Commended, Fashion
• Finalist, Retail & E-commerce
Motion graphics short inspired by Ballard's post-apocalyptic novel The Drowned World, set in 2145 London, flooded and turned into a tropical lagoon.
"The expanding sun and rising temperatures are driving you back down to the spinal levels into the drowned seas of the lowest layers of your unconscious, into the entirely new zone of the neuronic psyche."
ROLE
Design, illustration, art direction, animation
SOUND
Satinis - soundcloud.com/satinist
Concepting, design and animation of content across the Kellogg's brands portfolio. April-October 2017.
ROLE
Concepting, design, animation
AGENCY
Digitas LBi
Visual series exploring the relationship between the body and yoga poses through photography, geometry and morphing.
Personal project.
ROLE
Photography, art direction, animation
MODEL
Sarah Lindsay
Concepting and design for expandable mobile ads promoting usage of Google Play Music app.
ROLE
Concepting, design, UI
AGENCY
Essence Digital
Art direction and design of emails for the Canadian Haskapa brand, focusing on products, promotions, seasonal sales and brand history.
ROLE
Art direction, design
AGENCY
Earth
Concepting and design of content for evian water's social channels between March and August 2014.
ROLE
Concepting, art direction, design
AGENCY
We Are Social
Illustration for freelancers platform YunoJuno, used as press ad on Campaign Magazine.
YunoJuno's team asked their community of employers how using the platform to find freelancers makes them feel. The result, a cat riding a unicorn, was given to me as brief for the visual.
ROLE
Illustration, design
CLIENT
YunoJuno
Concepting and design of content to promote conversation around the Great British Bake Off on Tesco channels.
ROLE
Concepting, design
AGENCY
BBH
VIDEO PRODUCTION
Hoi Polloi
Concepting and execution of cinemagraphs for Audi's social channels in July 2015.
ROLE
Art direction, design
AGENCY
BBH
Design and animation of a Facebook Canvas ad unit for internetmatters.org, a not-for-profit organisation with the purpose of keeping children safe online.
This ad was targeted at parents, raising awareness around the issue of cyberbullying, while giving tips on how to tackle it.
ROLE
Are direction, design
AGENCY
Facebook, Creative Shop
Initial visuals for Ford Edge advertising. One of concept was developed into the final press and OOH ad for Ford Unlearn campaign.
ROLE
Design
AGENCY
Blue Hive
I was approached to create an illustration to support the launch of Woman Interrupted, an app that detects how often women are being interrupted by men in daily conversations.
The goal of the app is to broaden the debate around the issue, as well as raising awareness among the male audience, which often does not recognise the behaviour.
ROLE
Illustration
AGENCY
BETC São Paulo
Behind on Breaking Bad? Netflix Spoiler Foiler is the ultimate tool to check your Twitter feed without fear of spoilers. Any tweet with danger words get blacked out. You can of course choose to read the tweet… at your own risk. Scroll to bottom for case study video.
ROLE
Design, art direction
AGENCY
We Are Social
Cristal Awards 2014
• Gold Interactive- Entertainment
• Silver Interactive - Innovative Use Of Social / Community
• Bronze PR - Best Use of Social Media
• Shortlist Interactive - Digital Application
Eurobest 2014
• Bronze Interactive - Web Campaign - Publications & Media
• Shortlist Interactive - Social - Applications / Tools
Series of animated digital collages
Personal project.
ROLE
Design, art direction, animation
Design of content for Expedia's social channels, following the creative direction from the print campaign.
ROLE
Design, typography
AGENCY
We Are Social
Looping animation inspired by five Beatles' songs.
ROLE
Illustration, animation
Series of animated collages translating fashion features into graphic and animate elements.
ROLE
Design, art direction, animation
MODEL
Melody Jacob
Get Well Soup campaign for Heinz Soup.
Through the Facebook app, fans can send a personalized can of soup to one of their friends who is feeling ill and help raising founds for Starlight Children Foundation.
ROLE
Art direction, design, illustration
AGENCY
We Are Social
A series of GIFs to promote the launch of Secrets of Green marketplace on social media and email newsletters.
ROLE
Concept, design, animation
CLIENT
Secrets of Green - secretsofgreen.com
